All-new Ford Bronco debut July 9 falls on O.J. Simpson’s birthday

Read the Story

Show Top Comments

“We’ve been trying to get away from that ‘fugitive on the run’ image so we replaced Bronco with a new name.” “What’s the new name?” “The Escape”


I think they’re just leaning into the meme at this point.


*”Simpson’s birthdate is “purely coincidental. We’re going to reveal Bronco just like we said we would on July 9,”* – Ford North America product communications manager >FOR IMMEDIATE RELEASE >July 9, 2020 >OJ would still be on the run today if he had driven the powerful and dependable all-new 2021 Ford Bronco! >…




Get O.J. to do a commercial for the launch. I’ve heard he’s available.